Alma Asay

Among other recognitions, the ABA has awarded Alma its distinguished “Legal Rebel” title, acknowledging those who are “remaking the legal profession . . . the pioneers who are changing the way law is practiced and setting the standards that will guide the profession in the future.” Most recently, Alma was honored as an AI Visionary, recognizing those “individuals who have explored, promoted, or experimented with AI in novel ways in legal applications.”

Alma began her career as an attorney at an Am Law 10 firm. She loved practicing law, but believed that better processes and technology could help lawyers thrive by enabling them to focus on the work they do best. In 2012, Alma founded her own legal technology company. In building her company, she gained first-hand experience in what it’s like to run a company and work with law firms from the client side. She sold her business in 2017 and, prior to joining Crowell, took on broader roles in legal innovation with alternative legal services and technology providers. She holds a J.D. from NYU Law and a B.A. from Pennsylvania State University.