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Unprecedented ‘Meta’ Domain Name Registrations

Client Alert | 1 min read | 11.02.21

Thursday’s announcement that Facebook is rebranding itself as ‘Meta’ resulted in an unprecedented number of new domain name registrations. Since Friday, we have identified over 48,000 new ‘meta’ domain names by way of the award-winning and bespoke brand protection and cybersecurity platform designed and engineered by Crowell & Moring senior counsel Alexander Urbelis.

Critically, a significant number of these newly-registered domains incorporate the names of companies and organizations, or well-known trademarks, e.g., meta-[company name].com or meta[trademark].com. Potentially used for phishing or misinformation, these domains may present cybersecurity issues, and may also constitute threats to brand strength. As a result, we recommend that companies preemptively register domains with the above syntax to prevent them from falling into the hands of cybersquatters or threat actors.

This unprecedented onslaught of domain name registrations also highlights the crossover and complementary nature of brand protection and cybersecurity efforts, giving companies the opportunity to strengthen their cybersecurity posture by protecting valuable trademark rights and prioritizing unauthorized domain registrations en masse.

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Client Alert | 5 min read | 08.21.26

FTC Proposes Enforcement Policy Statement on Personalized Pricing: What Businesses Need to Know

On August 19, 2026, the Federal Trade Commission (FTC) announced a proposed Enforcement Policy Statement on personalized pricing — the practice of companies using consumers’ personal data to set individualized prices, discounts, coupons, or other incentives. The proposed statement, which is open for public comment for 30 days following publication in the Federal Register, marks a major step up in the FTC’s focus on data-driven pricing strategies and puts businesses across industries on notice that undisclosed or inadequately disclosed personalized pricing will not be tolerated. Importantly, while the proposed statement is not a binding legal requirement and does not create new legal obligations, it serves as an enforcement warning that the FTC is prepared to use its existing enforcement authority under Section 5 of the FTC Act (Section 5) and is also a potential harbinger of rulemaking. Businesses that engage in — or are considering — personalized pricing should carefully assess their disclosure practices and data collection procedures against the standards articulated in this statement....

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